All websites, no matter the nature of their business, extensively use content as a medium to communicate with their audiences effectively. Whether it’s blog posts, web pages, product descriptions, sales pitch, etc- content is the key to everything. eCommerce...
eCommerce websites put a lot of work in order to bring in customers to their website- from designing the perfect storefront, to rigorously pursuing marketing and promotional strategies. Here in this detailed article, we will discuss eCommerce conversion rate...
The eCommerce industry is growing at breakneck speed, with eCommerce retail sales amounting to 14% of global retail sales in 2019. This number is expected to grow phenomenally in the ’20s. Especially with online shopping gaining momentum in the vast Asian...
It’s needless to say that eCommerce has made shopping swift, simple, and convenient. Products round-the-world are now just a click away and can be accessed from the comfort of one’s home. But what happens at the backend of an eCommerce store, from the time...
‘Don’t sell a product, sell an experience’ The above quote is no less than a gospel in the modern-day marketing world. Any marketer worth his/her salt is aware that the customers of today are well-informed, and the market is brimming with...